Based on a strategic plan, Socer’s main objectives are:

•  Achieve the Brazilian leadership and become one of the worldwide largest companies in Gum Rosin and Turpentine Derivates production and trading;

•  Establish strategic alliances with the largest customers performing in this market;

•  Be present in all continents and mainly in the countries with the largest worldwide consumer share;

•  Stay ahead of the competitors, offering solutions and products with proven performance to the market;

•  Continually develop higher value added products;

•  Remunerate the shareholders invested capital by continuously increasing the sales and profitability;

•  Retain its main talents through an efficient personnel development and management;

•  Be a socially and environmentally responsible company.